AdSense Aquisition Microsite
Historicaly, the marketing and aquisition pages for the Google AdSense product have been one off pages scattered throughout Google.com. There was an effort by the Google Ads marketing team to consolidate this content into a single aquisition microsite so prospective users could get all the necessary information at one place. My role was to assist in architecting (re-organizing) this content, redesign the pages up to Ads design standards, and design the layout in a way that encourages new sign ups with greater retention.
2011
Role: Web Design w/o coding
Clean Energy Innovations
This microsite created for Google.org is an informational site summarizing the findings of an energy innovation study by McKinsey group. Many of the findings in the study were hard to convey through just words, so I created several infographics to help illustrate the key take-aways from the study.
2011
Role: Web Design w/o coding, infographics
Google for Advertisers
This microsite is intended to be an information hub for advertisers. It tells businesses how they can use various tools, such as AdWords and Analytics to improve their sales figures and earn more money. The client's creative goal was to create something that breaks out of the conservative design standards of Google so that it can appeal more to businesses that are used to more flashy creatives, while still having a design that feels Googley.
2009
Role: Web Design w/o coding, homepage graphics
PaperDemon.com
Designing the main section landing pages for PaperDemon.com presented many challenges. The site is a user generated content community site with several different mediums of content. Organizing all of this content on the page without making the page feel cluttered was the biggest challenge. The primary objective of the homepage design is to inform members of the latest content posted. Secondary is incuraging new visitors to sign up and create an account.
2010
Role: Design, Graphics, HTML, CSS, PHP, JavaScript, MySQL
AdWords Certification Program
The goal of this microsite is to first get web service companies to sign up to become authorized consultants in the AdWords Certification Program. Secondly, individual web professionals can also get qualified. Thirdly, those looking for a qualified professional, can also use this site to search for a partner. These three segments of the site were emphasised with the use of graphics. I also assisted the webmaster in coming up with a clear layout which achieved these three goals.
2009
Role: Graphics, Design consulting
AdWords Small Business
For this microsite, I created a set of 5 illustrations to represent Write Great Ads, Choose the best keywords, Adjust bids and budgets, Improve your website, Track your results
2010
Role: Graphics
Gmail Goomoji Emoticons
I collaborated with another designer, Ryan Germick, to create this distinctly cute, consistent, and Googly emoticon set for Gmail. Since Google was getting into the emoticon game rather late, we wanted to take a different approach to these icons. We kept the palette on standard with Google and in a pixel by pixel style. I led the exploration and design of the faces set (plus crab). Ryan designed the object set (plus robot and monkey). You'll have to explore these in the Gmail interface to see them in all their animated glory.
2008
Role: Graphics
PaperDemon Icon Set
This is a set of icons created for use on PaperDemon.com. I wanted them to be simple, clear, and have a distinctly cute factor. These were done pixel by pixel so that they could be used on a variety of background colors and still stand out.
2009
Role: Graphics
PaperDemonMedia.com
PaperDemon Media (unrelated to PaperDemon.com) is a home for my animated projects, including the popular flash series Zarbon's Masterpiece Theater.
2006
Role: Design, Graphics, HTML, CSS, PHP, MySQL
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